Your denim choker may be hot stuff, but the energy and fuels used to create it is destroying our planet! Western consumers buy way too many clothes and as a result the fashion industry is one of the biggest contributors to global warming and pollution. In the present time, consumers value quantity over quality. Therefore, the clothes we purchase do not last that long which pushes us to purchase more clothes. This produces a vicious cycle and it’s up to consumers to stop it.
Some may say the fashion industry is more sustainable then it ever is. Though this is true, this does absolutely nothing for our planet if consumers are not reducing the amount of clothes they purchase. In a TED talk, Christina Dean argues, “You are what you wear” meaning that you have just as much power to reduce pollution caused by the fashion industry as corporations do. Dean then goes on to say, “58% of negative impacts caused by a piece of clothing comes from us.” Every time environmental sustainability is brought up as an issue, consumers point fingers at corporations but in reality it is our fault.
Environmental substantiality is in our hands! Until we get that through our heads, there will be no progress to change the course of our planet’s health. As a planet full of diverse peoples, we tend to forget that we have things in common. In reality, our environment is one of the biggest things that band us together. In doesn’t matter if you are black or white, Christian or Muslim, gay or cisgender, protecting the planet is all of our responsibility.